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Simone Biles isn’t just a gymnastics legend; she’s a financial powerhouse. As of 2025, her net worth stands at an impressive $25 million.
This article delves into the various facets of her wealth, from her gymnastics career to lucrative endorsements and smart investments.
Early Life and Gymnastics Beginnings
Born on March 14, 1997, in Columbus, Ohio, Simone Biles discovered gymnastics at the age of six. Her early passion and dedication set the stage for a career that would redefine the sport.
Rise to Gymnastics Stardom
Biles’ ascent in the gymnastics world was meteoric. By 2013, she clinched her first U.S. Championship title at just 16. Her unique skills and unwavering determination quickly made her a household name.
Olympic Triumphs and World Championships
Simone’s performances at the Olympics have been nothing short of spectacular. She has amassed seven Olympic medals—four golds, two silvers, and one bronze. Beyond the Olympics, she boasts over 30 medals from World Championships, solidifying her status as one of the most decorated gymnasts in history.
Transition from Nike to Athleta
In 2021, Biles made headlines by transitioning from Nike to Athleta, a brand under Gap Inc. This partnership was more than a sponsorship; it was a collaboration aimed at empowering women and girls.
Endorsement Portfolio Expansion
Simone’s marketability has attracted numerous brands. Her endorsement deals include partnerships with Spieth America, Wheaties, Powerade, and MasterClass.
These collaborations have significantly bolstered her income, with Forbes reporting $7 million in endorsement earnings in 2023 alone.
K18 Hair Care Partnership
In 2024, Biles added K18, a Unilever-owned hair care brand, to her endorsement roster. This two-year deal emphasizes her influence beyond athletics, highlighting her role in promoting beauty and self-care.
Media Ventures and Publications
Biles’ influence extends into media and literature. Her autobiography, “Courage to Soar,” became a New York Times bestseller and was adapted into an award-winning TV special on Lifetime.
Advocacy and Philanthropy
Beyond her professional achievements, Simone is an ambassador for Friends of the Children. She actively advocates for initiatives supporting education and assistance for children, especially those in adoption and foster care systems.
Recent Personal Milestones
In early 2025, Simone married NFL player Jonathan Owens. The couple enjoyed a honeymoon in South Africa, sharing glimpses of their adventure on social media.
During this trip, Simone hinted at a desire to purchase a beachfront property, showcasing her penchant for luxury investments.
Luxury Investments and Lifestyle
Simone’s taste for luxury is evident in her personal purchases. She recently acquired a $30,000 Hermès Birkin bag during a trip to New York City, marking it as a reward for her hard-earned success.
Recognition and Influence
Simone’s impact isn’t confined to gymnastics. She was named Sports Illustrated’s Sportsperson of the Year in 2024, reflecting her broader influence in the sports world.
Additionally, she topped the 2025 Met Gala committee alongside LeBron James, highlighting her cultural significance.
Financial Growth Over the Years
Simone’s net worth has seen substantial growth. From $16 million in 2024 to $25 million in 2025, this increase is attributed to her athletic achievements, endorsements, and smart financial decisions.
Balancing Career and Personal Life
Despite her busy schedule, Simone emphasizes the importance of personal time. Her marriage to Jonathan Owens and their shared experiences, like their South African honeymoon, reflect her commitment to balancing professional and personal life.
Future Endeavors
Looking ahead, Simone continues to explore opportunities both within and outside gymnastics. Her entrepreneurial spirit and dedication to advocacy suggest a future filled with diverse ventures.
Conclusion
Simone Biles’ journey from a young gymnastics enthusiast to a $25 million mogul is a testament to her talent, resilience, and business acumen. Her story inspires countless individuals, proving that with dedication and strategic choices, one can achieve unparalleled success.